Despite the seeming "pro-hemp" tack the current White House administration has taken, one clause inserted in the last approved spending bill could be bad news for the hemp industry. P.L. 119-37 sets a hard limit 0.4mg per container cap on total THC, affecting hemp brands in all categories who use any added THC or full-spectrum hemp. At midnight on November 12, 2026, if you're selling a 2mg, 5mg or 10mg hemp beverage right now, your product becomes non-compliant in six months. Some brands are banking on Congress pushing the date or changing the rule in the next 6 months. Maybe they will. But "maybe Congress will fix it" is not a business plan. The brands that survive this are the ones making contingency plans right now: reformulate, pivot to cannabis licensing in key states, or risk having to exit the industry completely. A lot can change politically between now and November but, for now, the cliff is real. Plan accordingly.